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Joo Day

Welcome to celebrate Joo Day 5.5.!

On May 5th, National Joo Day is celebrated, and you have been invited to join. When Joo Day is celebrated, the answer to everything is Joo which is Finnish for Yes! What would you like to say Joo to? What have you said Joo to? And what would you say Joo to if you dared? Live Joo Day without restrictions and see what life brings to you.

Get excited, get inspired, and follow your heart towards what feels right in an instant and say Joo to it! You can celebrate Yes Day wherever you are.


You can find Joo Day vibes from last year on Instagram or TikTok with the hashtag #joopäivä, as well as on Joo Mag [here].